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The Forrester Summer Book Club

Ajouté le 22-05-2018, via Forrester Blogs – Forrester, dans Divers

Forrester's Board of Clients was in Cambridge last week for an amazingly productive two days of co-creation. Ideas that have come out of the Board in previous years include: the weekly Forrester podcast, the Forrester iPhone app, and Industry Waves. The dinner tradition is that clients recommend...

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Nothing Is Agreed Until Everything Is Agreed . . .

Ajouté le 22-05-2018, via Forrester Blogs – Forrester, dans Divers

The European Union has always stated when it comes to Brexit: “Nothing is agreed until everything is agreed.” Time is running out to come to agreement on a wide range of issues, including security and defense cooperation. In my first report for Forrester — Brace Your Security Organization...

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The Magento Acquisition Finally Moves Adobe “Beyond Marketing,” But It's Just The First Step

Ajouté le 22-05-2018, via Forrester Blogs – Forrester, dans Divers

On Monday, Adobe announced its $1.68 billion acquisition of Magento. By adding eCommerce capabilities, Adobe is better able to compete with SAP Hybris, Salesforce, and Oracle. Why Magento? A number of commerce-centric offerings exist on the market — but none of them are like Magento....

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VivaTech 2018

Ajouté le 22-05-2018, via Forrester Blogs – Forrester, dans Divers

From Thursday to Saturday, more than 70,000 visitors will attend the third edition of VivaTech in Paris, one of the largest digital and tech conferences in Europe. The aim is to celebrate innovation and to help startups and businesses grow. The lineup of speakers is pretty impressive, starting with...

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Platform Economy Myth #1: Every Platform Business Is A Marketplace

Ajouté le 22-05-2018, via Forrester Blogs – Forrester, dans Divers

Over the next few weeks, we'll analyze the sacred myths of the platform economy and reveal the real practices that platform businesses have mastered. This is work from our report, 'Earn Your Place In The Platform Economy.' Myth #1: Every platform business is a marketplace. Reality: Every platform...

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Sap leonardo is growing up

Ajouté le 22-05-2018, via Forrester Blogs – Forrester, dans Divers

Here are a few thoughts from the SAP Leonardo Center launch in Singapore in early May. The good news: Since we last reported on Leonardo, SAP is clearer about what Leonardo actually is and has more mature messaging and interesting customer examples to share. Leonardo itself, though, continues to be...

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AI's Insatiable Appetite For Silicon Requires New Chips

Ajouté le 21-05-2018, via Forrester Blogs – Forrester, dans Divers

One breakthrough of AI is deep learning: a branch of machine learning that can uncannily identify objects in images, recognize voices, and create other predictive models by analyzing data. Deep learning can use regular CPUs, but for serious projects, data science and AI engineering teams must use...

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Transform Federal IT To Accelerate Constituent Experience (CX)

Ajouté le 18-05-2018, via Forrester Blogs – Forrester, dans Divers

Federal agencies striving to meet their mission objectives increasingly adopt digital technologies to improve constituents' experiences. But many of these agencies fall short of their mark as their IT executives (see Figure 1): Navigate constantly shifting constituent and citizen expectations...

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The Data Digest: Millennials Call For Values-Driven Companies, But They're Not The Only Ones Interested

Ajouté le 18-05-2018, via Forrester Blogs – Forrester, dans Divers

We've been researching values-based consumers for several years now, and conversation in the C-suite has progressed from “Are values really important?” to “How do we strategize accordingly?” But every now and then, lingering questions crop up that lead to misguided decision making around...

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CX For Gov IT: Driving Federal IT Performance Using CX Principles

Ajouté le 18-05-2018, via Forrester Blogs – Forrester, dans Divers

The reality is that most Federal IT leaders are under increased scrutiny to deliver increased value and productivity from technology investments at the lowest cost. Simply performing a top-to-bottom technology rationalization effort will no longer make their organization instantly lean and Agile....

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